Logo Design,
The design focuses on such concepts as universality as the foundation of the university concept, focus as a prerequisite for success, an interdisciplinary approach and collaboration. Despite its composite nature, the design has been reduced to two simple and memorable geometric forms.
Inspired by the symbols of the globe, viewfinder and focus, the logo consists of four similar component elements. The difference in direction and colour of one of the elements refers to the pursuit of innovation and originality, which are fundamental characteristics of science, art and technology. The resulting form represents the letter “G” and also displays a typographic character emphasizing the names Gaziosmanpaşa and Gökmedrese.
Although Tokat Gaziosmanpaşa University is a young university, the city of Tokat is a deeply rooted cultural center that has hosted many civilizations. Gökmedrese, an Anatolian Seljuk monument dating from 1277, exemplifies the city’s academic heritage. By incorporating into the logo the turquoise and purple tile colours from which Gökmedrese takes its name, the design aims to establish a connection between Tokat’s cultural codes and the University.